Thursday, November 15, 2012

-Ables 11: Noticeables


Oh, Febreze, I should think that if you're going to bring a deodorizer to market, that it certainly and expectedly would be, at a minimum, noticeable. Money back otherwise. That's not to say you wouldn't still sell them successfully if you were to go so far as to put "Absolutely and Completely NOT Noticeable" on the label, as is evidenced by the propensity of some people to fall for homeopathy nonsense.

The meme is continued with the appearance of our old friend, pluralising 's'.

Aside from that, let's take a look at the aromas you've chosen here. 'Vanilla', alright, understandable. 'Refresh'... You've lost me. Now that's ripe with descriptive clarity, isn't it(?) If jumping on the meme wagon was too strenuous for your creative noggins, Febreze, you could have just said so.

1 comment:

Unknown said...

"Refresh"? Like it's going to smell like when you get stuck on an internet page and you need to refresh the tab? I don't know how you would capture that in fragrance form.